By Joanne Richard. Aging is sparking innovation. In exploring the future of aging, business leaders and entrepreneurs are strategically adapting their products and services to match the demands of seniors and deliver on unmet needs and consumption habits. Empathy and wellness are driving designs for the ever-growing population of older adults – the 60+ global population will encompass more than one in five human beings by mid-century, climbing from 962 million to 2.1 billion by 2050! As we contemplate this demographic shift, it’s imperative to consider the future of aging and develop solutions that promote dignity, independence, and fulfillment for seniors worldwide. Adults are not only living longer, they are expecting to “live longer better” and that, according to Colin Milner, requires solutions that embrace active aging. Older people want to retain their function abilities at as high a level as they can, for as long as they can, including physical, cognitive, and social function. “The better we function in all areas of life, the better our lives,” says Milner, CEO of the International Council on Active Aging (ICAA) and a leading authority on the health and wellbeing of the older adult. According to ICAA research, 59% of senior living communities see themselves moving from a care-based community with wellness, to a wellness-based community with care. There is a stream of wellness trends that are empowering active aging, including innovative places and spaces, growing person-centered wellness solutions, and harnessing technologies to boost health, wellness, and quality of life, says Milner. These smart innovations and new approaches championing older adults will also fuel healthy economic growth. Older people have purchasing power! “The 50+ market now accounts for 70% of disposable income, a number that has grown from 50% twenty years ago,” says Milner, who hosts the podcast Colin Milner Rethinks Aging With… and features researchers, best-selling authors and thought leaders to help transform the conversation on aging and envision the future of aging. Here is what Milner is seeing on the new aging-driven frontier: